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PETA offers to ease schools’ budget woes with pro-vegan ads
In response to reports of the $13 million gap in Cleveland’s public school budget, PETA has sent a letter to Cleveland Metropolitan School District CEO Eric Gordon with a suggestion that could help the district’s budget, its students’ health, and animals on factory farms all at the same time: Open the schools’ cafeteria lunch trays to paid advertisements, and PETA will kick off the effort with a pro-vegan ad that features the group’s chick mascot and reads, “I Am Not a Nugget. Go Vegan!” In the letter, PETA explains that kids who choose vegan meals are significantly healthier than their meat-eating counterparts—and that every person who goes vegan saves more than 100 animals a year.
“PETA’s proposal is a win-win situation for Cleveland’s schools,” says PETA Executive Vice President Tracy Reiman. “The school’s budget will get a nudge toward the black, and students will learn an important message about compassion that could also inspire them to start choosing fiber-rich, nutrient-packed vegan meals over artery-clogging meat and dairy products.”
According to the late child-health expert Dr. Benjamin Spock, “Children who grow up getting their nutrition from plant foods rather than meats have a tremendous health advantage. They are less likely to develop weight problems, diabetes, high blood pressure, and some forms of cancer.”
PETA has also offered a free vegan lunch—complete with protein-packed and cholesterol-free faux-chicken nuggets, vegan chili, and corn on the cob—to the students and faculty at one of Cleveland’s schools.
“We received PETA’s inquiry at the same time that media received PETA’s press release, and we therefore have not yet had time to thoroughly review the opportunity. We have not allowed advertising on school lunch trays in the past; however, it does raise an interesting question about whether advertising on plates handed to students at lunch time is a legitimate revenue source worthy of further investigation,” says Roseann Canfora, Ph.D., District Communications Officer, Cleveland Metropolitan School District
Read PETA’s letter to Cleveland Metropolitan School District CEO Eric Gordon by following the link below:
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